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- [Ag minute] Forget fences. Just tap the app
[Ag minute] Forget fences. Just tap the app
Virtual fencing explained
"We used to build fences. Now we draw them."
Virtual fencing lets farmers control livestock without physical fences.
Here’s how it works:
Each cow wears a smart collar.
The collar uses sound and gentle vibrations to guide the cow within a defined virtual boundary.
If the cow approaches the edge and ignores the initial cues, a mild, harmless pulse encourages it to turn back.
The system is controlled entirely from an app — where you can set, move, or remove fences in seconds.
It's like teaching cows to hear a fence instead of seeing one.

Farmers are using it to:
Set up paddocks in minutes
Move herds without leaving home
Protect waterways or sensitive pastures
Graze with pinpoint accuracy
And cows? They learn it in about a week — reducing stress and saving labor.
Halter, a tech company leader in virtual fencing, just raised $100M and hit a $1 billion valuation
As promised — Ag under a minute.
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P.S. Don’t worry, the cows haven’t unionized. Yet.
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